Modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars.

Let kids be kids and enjoy all the quality and design details of our adult bikes, plus the benefits of Electra’s patented Flat Foot Technology. - Radioactive Red and custom paint job throughout... street art or bike? - Flat Foot Technology allows kids to sit upright and plant their feet flat on the ground without ever leaving the saddle, which means no tippy-toe stops and a wide view of the road so they can see what's coming. - This 16" model comes with matching fenders, saddle and grips with beautiful designs your kids will love. - With coaster brakes and a front brake, this single-speed bike just made learning to ride easier for your kid. - Accessorize their new ride with a matching or coordinating helmet.

Just add sunshine and watch them grow. Electra's Sprocket 16" bikes are perfect for first time riders. Featuring Electra's signature style and quality as well as our patented Flat Foot Technology, kids will be riding until the street lights come on. Easy-to-remove training make this the perfect ride for kids ages 3 to 5 between 3' to 3' 10" tall. It's right for you if... You're looking for a well designed, quality bike for your little one that is built to last. These fun-sized bikes embody all of the energy, creativity and explorative nature of being a kid. After all, the best memories are made on two wheels. The tech you get Comfort is key with Electra's Flat Foot Technology, Kraton grips, custom Selle Royal saddle, and front linear-pull brake with adjustable reach lever. Parents will love easy-to-remove training wheels, tires with Kevlar Guard casing to protect against flats and a rear coaster brake for a smooth stop. The final word There's almost no better feeling than watching your child ride their bike for the first time. And when you finally take the training wheels off? Forget about it. With Electra's legendary quality, style, comfort and control, the Sprocket will make your kid as happy as you are. Why you'll love it - Flat Foot Technology allows kids to sit upright and plant their feet flat on the ground without ever leaving the saddle, which means no tippy-toe stops and a wide view of the road so they can see what's coming. - Front alloy linear-pull brakes and a rear coaster brake with adjustable brake levers allow them to stop on a dime when they hear the ice cream truck. - Easy-to-remove training wheels that require no tools. - 16” tires with Kevlar Guard casing to protect against flats and keep them riding all day. - Designed as a universal, aluminum frame and built to last so this bike can be passed down to siblings. - Accessorize their new ride with a custom Electra bell or handlebar bag to carry all the necessities.

Modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars.

Modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars.

Boom! Kapow! Wham! Super Sprocket 16" is ready to help your little rider save the day on two wheels. This bike is like a page from their favorite comic book with action scenes and cityscapes throughout the frame, chainguard and fenders. Embossing on the saddle complete this heroic ride. - No tippy-toe stops and a wide view of the road so kids can see what's coming thanks to our patented Flat Foot Technology. - Front and rear linear-pull brakes allow them to stop on a dime when they hear the ice cream truck. - Puncture-resistant tires protect against flats to keep them riding all day while matching fenders add fashion and function. - The universal, aluminum frame is built to last making this the most desired hand-me-down. - Add a matching helmet and handlebar bag to keep them safe and carry all the necessities. Like juice boxes and snacks.

It's summer every day on the Tutti Frutti 16". Fresh, tropical fruit and popsicles adorn the Pink Lemonade frame while palms and flowers lay waiting to be picked up by a sea breeze. The playful design is carried throughout the fenders, chainguard and custom saddle, bringing the joy of summertime to every two-wheeled adventure! - No tippy-toe stops and a wide view of the road so kids can see what's coming thanks to our patented Flat Foot Technology. - Front and rear linear-pull brakes allow them to stop on a dime when they hear the ice cream truck. - Puncture-resistant tires protect against flats to keep them riding all day while matching fenders add fashion and function. - The universal, aluminum frame is built to last making this the most desired hand-me-down. - Add the matching Tutti Frutti helmet or handlebar bag to keep them safe and carry all the necessities. Like juice boxes and snacks.

The Cat's Meow 20" is sassy and stylin' just like your little rider. It features multi-color metallic leopard spots on the frame, fenders and chainguard. The pink metallic rims and a matching saddle and bell complete the look making this ride purrfect for any feline fanatic. - No tippy-toe stops and a wide view of the road so kids can see what's coming thanks to our patented Flat Foot Technology. - Front and rear linear-pull brakes allow them to stop on a dime when they hear the ice cream truck. - Kids grow and this bike will grow alongside them with adjustable pedal mount positions. - Puncture-resistant tires protect against flats to keep them riding all day while matching fenders add fashion and function. - The universal, aluminum frame is built to last making this the most desired hand-me-down. - Add the matching Cat's Meow handlebar bag to carry all the necessities. Like juice boxes and snac

EBC 3000 20" takes kids on a ride into the future. Robots wave "hello" as they busily tinker with the circuit board throughout the Space Dust frame, fenders and chainguard. Futuristic elements are carried throughout the custom debossed saddle and friendly robot bell. - No tippy-toe stops and a wide view of the road so kids can see what's coming thanks to our patented Flat Foot Technology. - Front and rear linear-pull brakes allow them to stop on a dime when they hear the ice cream truck. - Kids grow and this bike will grow alongside them with adjustable pedal mount positions. - Puncture-resistant tires protect against flats to keep them riding all day while matching fenders add fashion and function. - The universal, aluminum frame is built to last making this the most desired hand-me-down. - Add the matching EBC 3000 helmet and handlebar bag to keep them safe and carry all the necessities. Like juice boxes and snac

The Cruiser Lux takes the basic Cruiser to the next level with modern refinements like a lightweight aluminum frame, customized components, and of course Electra’s patented Flat Foot Technology.

The Cruiser Lux elevates the basic Cruiser to the next level with modern refinements like a lightweight aluminum frame, custom components, and, of course, Electra’s patented Flat Foot Technology. It's practical yet eye-catching, making it the perfect statement piece wherever you go. Ride comfortably and smooth with the Cruiser Lux 1. It's right for you if... You enjoy the ease and simplicity of our single-speed Classic Cruiser but prefer the upgrades offered on the Cruiser Lux. Ride in style on the boardwalk, bike path and everywhere in between on a Cruiser Lux. The tech you get Enjoy maximum comfort and control with our patented Flat Foot Technology, RetroRunner tires and coaster brake. An aluminum cantilevered frame and aluminum components make the Cruiser Lux lightweight, while custom saddle and grips complete the look. The final word The classic beach cruiser was our first muse. After years of innovation and developing our signature style and attention to detail, the Cruiser Lux was born. Enjoy cruising comfortably on a more open frame geometry and relaxed seat angle. Afterall, our Cruisers are simple, fun, and easy to ride. Why you'll love it - It's in the name... Cruiser Lux features the classic look of a beach cruiser with added details that take it to the next level. - Comfort and control are key with Electra's patented Flat Foot Technology. - The low maintenance coaster brake and single speed drivetrain keep riding fun and uncomplicated. - Add a bell, basket, fenders, or a surf rack to make the most of those long summer days.

Lightweight aluminum modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars. - Lightweight 6061-T6 aluminum frame - Shimano TX-35 7-speed w/Megarange 14-34t gearing - Shimano Revo twist shifter - Alloy linear-pull brakes - Alloy crank and sealed cartridge bottom bracket - Alloy seat post - 26”x 2.35” balloon tires - Custom saddle and grips

Lightweight aluminum modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars. - Lightweight 6061-T6 aluminum frame - Shimano TX-35 7-speed w/Megarange 14-34t gearing - Shimano Revo twist shifter - Alloy linear-pull brakes - Alloy crank and sealed cartridge bottom bracket - Alloy seat post - 26 x 2.125" Retrorunner tires - Painted fenders - Custom saddle and grips

This modern day classic is built to ride. It’s lightweight. It’s durable. It’s comfortable. The wide range gearing is perfect for everything from the bike path to beer runs. The 7D comes equipped with an alloy frame, 7-speed drivetrain and fenders for all-weather riding. - Lightweight 6061-T6 aluminum frame - Shimano Acera 7-speed w/Megarange gearing - Shimano Revo twist shifter - Painted alloy fenders - Sealed cartridge bottom bracket - Alloy crankset w/44t alloy chainring and guard - Alloy dual pivot caliper brakes - Double-wall alloy rims - 700 X 35C tires

The Cruiser Lux takes the basic Cruiser to the next level with modern refinements like a lightweight aluminum frame, customized components, and of course Electra’s patented Flat Foot Technology. - Lightweight 6061-T6 aluminum frame - Shimano Nexus internal three-speed w/coaster brake - Alloy linear pull brakes - Alloy crank and sealed cartridge bottom bracket - Alloy seat post - 26”x 2.35" balloon tires - Custom saddle and grips

This is your city. Ride like it. The Loft 7D is a lightweight commuter that puts the fun in functionality. 700c wheels and a foot-forward, upright riding position provide optimum speed, comfort and control. This modern-day classic is built to ride. It's lightweight. It's durable. It's comfortable and designed to handle the rigors of the streets. It's right for you if... You've got places to go. The Loft 7D is a reliable commuter that will get you there. This lightweight city bike won't break the bank and comes equipped with an alloy frame, 7-speed drivetrain and fenders to keep you dry. Explore the city's ups and downs while still looking stylish. The tech you get Designed with functional minimalism in mind, the clean lines and straight bars give it a nice, unaffected look. The Loft 7D features a lightweight but sturdy aluminum frame, Shimano 7-speed MEGARANGE gearing to tackle hills, alloy dual pivot caliper brakes and fast-rolling 700c wheels. The final word The Loft is a lightweight commuter bike that will go from apartment to espresso in two minutes flat. Big on fun, low on maintenance, this bike was made for the city and everything that comes with it. Nimble, lightweight and sure to turn heads, you'll always arrive in style on a Loft 7D. Why you'll love it - Choose the frame geometry that's right for you: step-over or step-thru, with a lower standover height for easy on and off maneuverability. - The foot-forward, upright riding position provide optimum speed, comfort and control. - Choose from a variety of colors. - Customize your Loft and make it your own. Add a front basket for storage, a bell so they hear you coming and cup holder for your morning coffee. - Top it off with an Electra helmet and arrive fashionably safe.

Lucky number 7 means gears a-plenty for most general riding. With a Shimano 7-speed derailleur, powerful front and rear linear-pull brakes and Electra’s Flat Foot Technology, the Townie 7D is the best-selling bike in the U.S. - The Original EQ comes fully equipped with Hub Dynamo powered front and rear bright LED lights and painted fenders to protect from the elements. - Schwalbe Big Apple 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.

Forget heavy cruiser tandems. We made our own with lightweight aluminum frames and chromoly forks. A clean fusion of Electra’s men’s and ladies’ patented Flat Foot Technology cruiser geometry into one seamless bicycle built-for-two. Crafted with modern components including smooth-braking front and rear roller brakes.

- Townie Go! 7D features our patented Flat Foot Technology for ultimate comfort and control. - Get up and Go! with the Hydrive Rear Hub Motor. - Monitor your level of power support and battery charge easily with the Hydrive LED Display. - Customize your ride with a basket, bell, or maybe even some valve caps. Go wild. - The Townie Go! 7D wraps quality, comfort, and value in Electra's signature style.

The Electra Cruiser Go! is an homage to an American classic, but with an e-bike twist. Comfort and control paired with modern style and technology create the ultimate cruising experience whether you're near or far from the beach. Pedal-assisted support and our patented Flat Foot Technology make this single-speed e-bike an elevated classic. - The Cruiser Go! features our patented Flat Foot Technology for ultimate comfort and control. - Comfortable cruising comes standard with Electra's patented Flat Foot Technology. - Rethink "cruising" with a top-assisted speed of 20 mph. - The easy-to-read LED controller monitors power support and battery charge. - This Go! e-bike is a modern twist on an American classic.

The Electra Cruiser Go! is an homage to an American classic, but with an e-bike twist. Comfort and control paired with modern style and technology turn it into the ultimate riding experience. Pedal-assisted support and our patented Flat Foot Technology make this single-speed e-bike an elevated classic. - The Cruiser Go! features our patented Flat Foot Technology for ultimate comfort and control. - Comfortable cruising comes standard with Electra's patented Flat Foot Technology. - Rethink "cruising" with a top-assisted speed of 20 mph. - The easy-to-read LED controller monitors power support and battery charge. - This Go! e-bike is a modern twist on an American classic.

The Ghostrider Go! is inspired by the world's first "superbike" motorcycle, famous for its power and speed. A hydroformed frame, ultra-gloss black and chrome polish finishes, and custom license plate seamlessly combine retro style with modern e-bike technology. It's right for you if... Your sense of adventure is as strong as your attention to detail. From a custom saddle and grips to badass detailing, our Attitude Go! e-bikes pack a punch. Add our patented Flat Foot Technology frame geometry and the power of a Bosch motor and you've got yourself one sweet ride. The tech you get The Ghostrider Go! is powered by the Bosch Performance Line system with a 250W mid-frame motor paired with a Bosch Purion display. The Shimano Nexus Inter 5-E hub makes switching gears easy, even on steep hills, and hydraulic disc brakes allow you to stop quickly and safely. The final word Highly stylized from top to bottom and meticulously designed, these e-bikes are the ultimate expression of style. Combined with the latest Bosch technology and Electra's patented Flat Foot Technology, the Attitude Go! collection takes a bold stance to carve out its own terrain in the e-bike landscape. Why you'll love it - Bosch Performance System and Shimano Nexus Inter 5-E hub provide reliable power. - The Shimano Nexus Inter 5-E hub provides the perfect range for riding an e-bike. - Vee Rubber Speedster 26" x 2.8" tires ensure a smooth ride. - The front and rear Tektro hydraulic disc brakes provide smooth and powerful stops. - The hydroformed frame features custom details throughout. - The Shimano Nexus Inter 5-E hub provides the perfect range for riding an e-bike.

- MTB-style cockpit - Alloy frame - Coaster brakes and a rear hand brake - 20" wheels

- MTB-style cockpit - Alloy frame - Shimano Tourney 7-speed shifting - 24" wheels

- Easygoing up right riding position - 6061 Alloy frame construction - 26 x 2.125 puncture resistant tires - Single-speed gearing with coaster brake

- Easy-going upright riding position - 6061 Alloy frame construction - 26 x 2.125 puncture-resistant tires - Single-speed gearing with coaster brake

- Trail-ready spec - Plus-size tires - 20" wheels - Lightweight aluminum alloy frame - Disc brakes - Shimano Tourney 7-speed drivetrain

- Trail-ready spec - Plus-size tires - 24" wheels - Lightweight aluminum alloy frame - Disc brakes - Shimano Tourney 8-speed drivetrain

- Shimano Altus 21-speed shifting - Linear-pull brakes - Lightweight alloy frame - Fast-rolling 700c wheels - Puncture-resistant tires

- Shimano Altus 21-speed shifting - Linear-pull brakes - Lightweight alloy frame - Fast-rolling 700c wheels - Puncture-resistant tires

The Haro Shredder represents step-1 on the BMX journey - a capable neighborhood bike with deep roots in the Haro Freestyle back catalog. Reborn from its hey-day 30-years ago, the Shredder is light and versatile - thanks to its 6061 aluminum frame - and available in a variety of frame sizes ranging from 12” to 24”. A carefully selected group of Haro branded components complement a quality package and position the Shredder as a great value vehicle for freedom and fun. For those who want to take their riding to the next level, check out the Haro Destinations range and a series of bikes designed and suited to jumping, skate park riding, and going big in the street.

Thanks to its lower stand-over height frame and 20" wheelset, the Flightline 20 is perfect for adventurous youngsters who love to ride but aren't quite ready for the larger 24" or 26" wheel-sizes yet. The FL 20 features Haro's low profile X6 alloy frame with a ton of stand-over clearance. Bumps don't stand a chance thanks to its suspension fork with 35mm of travel. The FL 20 features a new 1x7-speed drive-train with a single chainring and Revo shifter to make it easier to switch gears. - Flightline X6 Series aluminum frame - HL 410E suspension fork w/ 30mm travel - 1-1/8" Threadless headset - Alloy 32T crankset w/ double chainguard - Sealed cartridge BB set - New Shimano Tourney TY-200 rear derailleur - New Revo 7-spd shifter - New Tourney TZ510 7-spd 14-34T freewheel - Aluminum single wall 20" rims w/ 32h hubs

BMX/Freestyle is deeply rooted in the DNA of our brand and that will never change. Introducing the worlds very first freestyle specific frame and fork to an emerging sport is something that we are very proud of, nearly as much as being the leading brand in freestyle 35 years later. Today BMX is not only a sport, it’s a lifestyle. It’s a choice you make to be a part of, a way you choose to express yourself, and it’s the way you find your freedom. Haro builds a broad range of BMX freestyle bikes that help you do just that, from Pro builds all the way down to slightly more affordable yet fully capable machines. We have always had the best professional riders on our bikes which makes for a great research and development team (minus the white lab coats-see Team). The result? See for yourself!

The Flightline Two 29 features Haro's newly-redesigned X6 series alloy frame with internal cable routing & post disc-mount, and a Suntour XCE-28 fork. Its 24-speed drive train provides versatility in a variety of terrain while its mechanical disc brakes provides confidence and sure-footed stopping power in all-weather conditions. Its 29" wheels are fast rolling and glide over rocks and roots effortlessly, which gives the FL Two 29 its unique riding personality. Built with alloy double-wall rims for strength, rust-free stainless steel spokes, 32-hole alloy hubs and 29" x 2.2" multi-surface tires, The FL Two 29" wheelset is at the heart of this model's performance. FEATURES - New FL Two X6 Series frame w/ post mount - Suntour XCE-28 fork w/ 100mm travel, post mount - Samox Aluminum 42/34/24T crankset - Shimano Tourney TX-800 rear derailleur - New Shimano ST-EF500 3x8-spd shifters - New Shimano HG200 8-spd 12-32T cassette - MX-21 29" Aluminum rims, 27mm wide - Jak-7 mechanical disc brakeset w/ 160mm rotors

Lighter than a mountain bike, more comfy that a road bike... it's a bird, it's a plane, it's... da duhhn... the Bridgeport. Coming to a nicer bike shop near you, "The Bridgeport" (Rated R, starts Friday) has the can-do attitude of a suspension-fork-equipped mountain bike, the svelte poise of a sprightly road bike, the unflappable countenance of a LA-Z-Boy, all in a price-conscious package that's the MUST HAVE of this summer! Shop now for limitless mobile comfort or forever regret purchasing indecision. Features - Smooth-riding SR Suntour NEX suspension fork with hydraulic lockout for smooth roads - Upright posture aids in visibility and comfort - 6061 heat-treated aluminum frame makes for a lightweight bicycle - Mid-width tires allow for speed on bike paths while providing enough float to venture off pavement - Alloy frame, components, and wheels stay rust free - Small front chainring allows for easy gearing on steep hills - Thick 8-speed chain resists stretching and wearing out - Name-brand Shimano drivetrain makes for proven shifting

The Honzo 20 is for the mini ripper who has no problem keeping up with the older sibling and needs a bike that rides hard too! A redesigned frame fits wider 20x2.6" Vee Tire Crown Gem tires, making it easier to roll over obstacles on the trail. QR hubs keep tube swaps easy, and a Suntour XCT DS Plus 60mm fork keeps the ride nice and plush. The Honzo 20 will have your grom taking over the neighborhood in no time! Kona 6061 Aluminum Kona 7005 and 6061 Aluminum alloys are used extensively throughout our fleet of mountain and asphalt bicycles. Tough, durable, light alloys, both Kona 7005 and 6061 deliver fantastic, reliable performance that lasts for thousands of rides. Much of our 7005/6061 tubing is butted and/or formed, meaning the tubing's wall thickness can be increased or decreased as well as shaped, so we can fine-tune a particular frame's strength and ride characteristics depending on its intended application. Internal Headset Bearing cups are actually pressed into the frame and are easily removable. An internal headset also reduces stack height, so the height of the stem and bars are more adjustable, giving the rider the best fit possible.

The Splice strikes that coveted balance of bike path cruiser and hybrid comfort. It's the perfect complement to a camping trip, the perfect steed for rides through the local park, and it's also a great commuter. It's got modern geometry that provides an excellent fit with a shorter reach and the ability to run a dropper post. The Splice has just enough suspension up front that you can lock out for efficient pedaling, hydraulic disc brakes for powerful stopping, and sturdy wheels and tires. It may just tempt you to explore further than ever before.

Unleashing dominance over enduro-inspired descents. OPTIMIZED FOR THE ENTIRE MOUNTAIN We tailored every detail of the Switchblade to deliver a bike ready to conquer the entire mountain. Progressive geometry broadens the performance envelope while retaining the versatility that made the original so good. Always with an eye on confidence-inspiring design, we shortened, straightened, and steepened the Switchblade’s seat tube to allow longer travel dropper posts. UNCOMMON VERSATILITY The Switchblade was already a bike ahead of its time and the new Switchblade pushes the versatility envelope even further. It doesn’t matter if you want to run 29er wheels, 27.5” X 2.8” plus tires, or even a 29”/27.5” combo – the Switchblade can be perfected for all. BEYOND ALL-MOUNTAIN The new Switchblade’s extraordinary versatility and category-bending capability redefine performance across every type of trail. From bike park flow trails to raw backcountry routes, the Switchblade amplifies every rider’s skills and excels on any trail. PRODUCT DETAILS: Get everything you need to know about the Switchblade. - Ultra-Light Hollow Core Carbon Frame. - 142mm of supple-yet-efficient dw-link™ suspension travel featuring a vertically mounted trunnion metric air shock. - Equipped with a 44mm offset 160mm-travel Fox 36 Grip2. - Flip Chip for on-trail geometry customization. - Featuring the easy-to-find UDH rear derailleur hanger for peace of mind when traveling. - Hassle-free full internal routing with Pivot cable port system. - Compatible with both 29, 27.5+”, and 27.5” rear/29” front (mullet) wheel sizes without compromise thanks to the Flip chip’s adjustable geometry feature. - Custom-tuned Fox Live Valve builds to allow for layers of tuning for a plusher-than-plush feel unmatched by any other suspension setup. - Large Water Bottle Clearance on all sizes. - Pivot Tool Dock system compatible with mounts under the top tube and integrated into the underside of the frame.

A gravity defying cross country rocket ship. WEIGHTY GOALS Cross country racers know that every gram counts. Pivot's engineers didn't set out to cut a few grams – they insisted on slashing hundreds. Starting at 1845 grams, the Mach 4 SL takes a front row seat in the ultralight full suspension category and has the best stiffness to weight ratios we've ever created. OUR ENGINEERS PUSHED THE BOUNDARIES Optimized tube shapes, a more compact frame design, exotic hi-mod materials, and a dual upright, reinforced swingarm push strength and stiffness on this gravity defying cross country rocket ship.

Evolution of a Classic This latest iteration of the Trail 429 is evidence of our constant quest for peak performance. We’ve broadened its capabilities without sacrificing its legendary sharpness: slackening the head angle just enough, increasing the reach, and introducing a flip-chip to allow fine-tuning of the geometry toward either the rowdy or racy ends of the spectrum. All-Star Suspension Is it possible for a bike to be both razor-sharp and butter-smooth? Yes. The Trail 429 is proof. In order to wring every drop of potential out of 120mm, we’ve reworked the already stellar dw-link suspension to provide a more bottomless feel and allow for a greater range of tunability. The Trail 429 combines rocket ship pedaling performance with a plushness that genuinely feels like more travel than the numbers indicate. Product Details: - Refined geometry exemplifies the pinnacle of modern race-to-trail performance - New, more progressive dw-link® prioritizes pedaling efficiency yet still rewards riders with plush, controlled travel - 120mm rear suspension travel featuring a vertical trunnion mounted high-volume air shock delivers unprecedented comfort and tunability - Flip chip adjustability allows riders to tailor geometry for either spirited all-round handling or a more progressive and rowdy demeanor - Hassle-free, full-length, internal cable routing with Pivot’s easy-to-service and ultra-quiet Pivot Cable Port System - Fits riders between 4’10” and 6’7” with X-Small to X-Large size offerings - Pivot’s full carbon frame features size-specific ride tuning, leading edge carbon fiber materials, and Pivot’s proprietary hollow core molding technology to ensure that every rider from 4’11” to 6’7” has a bike that feels perfect and performs at the optimum level for their size - Pivot Tool Dock system compatible with mounts under the top tube and integrated into the underside of the frame

A Podium Seeking Missile. UNCOMPROMISING PERFORMANCE The all-new Mach 4 SL; a podium-seeking missile crafted from the ground up is a testament to speed without compromise. designed to win gold and slaughter KOMs, and do so while delivering an otherworldly ride quality, telepathic handling, and a potent blend of acceleration and traceability. MORE FUN Not every day is race day. Sometimes our best races are with ourselves, racing itself should have some fun thrown in to buffer the suffering, the Mach 4 SL is as versatile as it is speedy. The World Cup build yields 95mm or 103mm of rear travel, easily adjusted via flip chip. The Trail build is aimed at squeezing as much fun as humanly possible while delivering either 106 or 115mm of rear travel via the Fox Float rear shock. LESS WEIGHT, A CONTINUING EVOLUTION Thanks to the continuing evolution of our proprietary Hollow Core carbon fiber construction, the new Mach 4SL carves an impressive 280 grams out of the previous generation Mach 4SL. This absence of mass was achieved while improving the dw-link suspension, and without sacrificing strength, frame stiffness, or handling integrity. PRODUCT DETAILS: Get everything you need to know about the Mach 4 SL. - XC-Tuned DW-Link™ Suspension - New XC Adapted Travel-Adjustable Flip-Chip - Efficient Fox Factory Float DPS Shock on World Cup Builds with 95mm or 103mm Adjustable Travel - Versatile Fox Factory or Performance Float Shock Options on XC builds with 106mm or 115mm Adjustable Travel - Lighter, More Durable High-Load Enduro Max bearings - Size-Specific Carbon Layup Across Size Range - Low Standover Fits Riders 4’10” to 6’ 7” - Large Water Bottle Clearance on All Sizes - Pivot’s full carbon frames feature size-specific ride tuning, leading edge carbon fiber materials, and Pivot's proprietary hollow core molding technology to ensure that every rider from 4’10” to 6’7” has a bike that feels perfect and performs at the optimum level for their size. - Injection Molded Rubberized Frame Protection - Full Internal Routing with Pivot Cable Port System - Pivot Dock Tool System Compatible Under Top Tube and BB - Simplified Twistloc Suspension Lockout Available - 100mm & 120mm Fox Fork Options

The Trail 429 might well be the perfect category defying trail bike. Progressive geometry and super capable suspension give hard charging riders the tools they need to thrive in jumpy and steep terrain. 120mm of travel has never felt this plush or this composed. This very same super-refined dw-link suspension also delivers whip-crack pedal response and acceleration, aided and abetted by the strongest, lightest carbon fiber chassis we've ever developed. The sharp-end of the stick XC capability of this bike is eye-opening, on par with dedicated flyweight race bikes. This is a bike that you can shred with confidence everywhere from 24-hour race courses to untamed high alpine singletrack. - Refined geometry exemplifies the pinnacle of modern race-to-trail performance - New, more progressive dw-link prioritizes pedaling efficiency yet still rewards riders with plush, controlled travel - 120mm rear suspension travel featuring a vertically trunnion mounted high-volume air shock delivers unprecedented comfort and tunability - Flip chip adjustability allows riders to tailor geometry for either spirited all-round handling or a more progressive and rowdy demeanor - Hassle-free, full-length, internal cable routing with Pivot's easy to service and ultra-quiet Pivot Cable Port System - Fits riders between 4'10" and 6'7" with X-Small to X-Large size offerings - Pivot's full carbon frame feature size-specific ride tuning, leading edge carbon fiber materials and Pivot's proprietary hollow core molding technology to ensure that every rider from 4'11" to 6'7" has a bike that feels perfect and performs at the optimum level for their size - Pivot Tool Dock system compatible with mounts under the top tube and integrated into the underside of the frame

Gravity Defying Cross Country Rocket Ship The all-new Mach 4 SL is designed to let World Cup level athletes capitalize on every inch of increasingly technical courses and generate speed where others hesitate. Our engineers have pushed the boundaries in every conceivable metric of cross country performance. It's the lightest, fastest 100mm travel XC race bike we've ever developed. Go ahead, turn yourself inside out and leave it all out on the race course because the new Mach 4 SL leaves nothing on the table. Weighty Goals Cross country racers know that every gram counts. Pivot's engineers didn't set out to cut a few grams – they insisted on slashing hundreds. Starting at 1845 grams, the Mach 4 SL takes a front row seat in the ultralight full suspension category and has the best stiffness to weight ratios we've ever created. The new Mach 4SL is over 300 grams lighter than its feathery predecessor, the Mach 429 SL - that's 3/4 of a pound! Optimized tube shapes, a more compact frame design, exotic hi-mod materials, and a dual upright, reinforced swingarm push strength and stiffness while allowing weight to be shaved everywhere. More weight evaporates with an integrated headset and race-proven carbon suspension bearing pockets that leave almost no metal in the frame. Steep climbs and sharp accelerations never felt so good – or fast. Short or Tall, it Fits Them All Proper fit is critical to maximizing our body's output, so we made sure the Mach 4 SL fits the widest range of riders and all genders without compromise. The extra-small size fits riders down to 4"10" with a lower standover height than even our Mach 4 Carbon with 27.5" wheels, and the extra-large size fits riders up to 6'7" tall. A shorter stack, longer reach, and steeper seat angle put you in a powerful position to churn out the watts mile after mile. Size-specific carbon layups and shock tunes make sure all riders experience the same cutting edge performance and ride across the size range. - Frame weight starting at 1845 grams (4.0 lb.) and 20.9 lb. (9.4kg) complete—(size medium with XTR World Cup Build) - 100mm of renowned dw-link suspension tuned for XC race and trail performance - Designed to work with 100-120mm travel forks - Full Fox Live Valve integration - World Cup caliber full carbon frame featuring leading edge materials and Pivot's proprietary Hollow Core Internal Molding Technology - Progressive XC geometry for the most demanding World Cup courses - 29-inch wheels for the fastest laps and superior rollover in technical terrain - Full-length internal cable routing via Pivot's exclusive, easy-to-maintain Cable Port System - Internal dropper post compatible - Large water bottle fits inside all size frames – even XS-XL frame fits 2 bottles inside the front triangle - Lightweight, cold forged alloy linkages with Enduro Max Cartridge Bearings - Fox Kashima Factory shock, custom-tuned specifically for the Mach 4 SL - Highly durable frame and swingarm protection - Boost 12 x 148mm rear spacing - Available in sizes XS, S, M, L, XL for riders between 4'10" and 6'7"

A Podium Seeking Missile. UNCOMPROMISING PERFORMANCE The all-new Mach 4 SL; a podium-seeking missile crafted from the ground up is a testament to speed without compromise. designed to win gold and slaughter KOMs, and do so while delivering an otherworldly ride quality, telepathic handling, and a potent blend of acceleration and traceability. MORE FUN Not every day is race day. Sometimes our best races are with ourselves, racing itself should have some fun thrown in to buffer the suffering, the Mach 4 SL is as versatile as it is speedy. The World Cup build yields 95mm or 103mm of rear travel, easily adjusted via flip chip. The Trail build is aimed at squeezing as much fun as humanly possible while delivering either 106 or 115mm of rear travel via the Fox Float rear shock. LESS WEIGHT, A CONTINUING EVOLUTION Thanks to the continuing evolution of our proprietary Hollow Core carbon fiber construction, the new Mach 4SL carves an impressive 280 grams out of the previous generation Mach 4SL. This absence of mass was achieved while improving the dw-link suspension, and without sacrificing strength, frame stiffness, or handling integrity. PRODUCT DETAILS: Get everything you need to know about the Mach 4 SL. - XC-Tuned DW-Link™ Suspension - New XC Adapted Travel-Adjustable Flip-Chip - Efficient Fox Factory Float DPS Shock on World Cup Builds with 95mm or 103mm Adjustable Travel - Versatile Fox Factory or Performance Float Shock Options on XC builds with 106mm or 115mm Adjustable Travel - Lighter, More Durable High-Load Enduro Max bearings - Size-Specific Carbon Layup Across Size Range - Low Standover Fits Riders 4’10” to 6’ 7” - Large Water Bottle Clearance on All Sizes - Pivot’s full carbon frames feature size-specific ride tuning, leading edge carbon fiber materials, and Pivot's proprietary hollow core molding technology to ensure that every rider from 4’10” to 6’7” has a bike that feels perfect and performs at the optimum level for their size. - Injection Molded Rubberized Frame Protection - Full Internal Routing with Pivot Cable Port System - Pivot Dock Tool System Compatible Under Top Tube and BB - Simplified Twistloc Suspension Lockout Available - 100mm & 120mm Fox Fork Options

The Pure Cycles Coaster Bikes are biking made simple. One speed, no cables, no levers, no nonsense—just you, the bike, and the road. Featuring a hands-free coaster brake for easy stops, swept-back bars for a comfy, upright ride, and a steel frame to soften the road, this bike is perfect for quick errands, slow rolls, and all of those late-night party rides. As easy as riding a bike. - Coaster brake – just push back on the pedals to stop. - Sealed bottom bracket for smooth spins - 25mm rims - Warranty activated with professional assembly from your local bike shop.

These are the bikes that started it all—now, they're our best-sellers! Speed, style, and simplicity make these bikes the perfect storm of awesome whether you're starting out, getting back into biking after a few years away, or just want to get a feel for riding fixed! - 43cm will come with a rear brake, 650c wheels, and 650x23C tires. Fixed Gear or Freewheel? We chose a flip-flop rear hub to give you the flexibility to ride fixed or freewheel. Riding fixed gives you an unmatched feeling of connectedness to the bike, the road, and helps you perfect your pedal-stroke. Riding freewheel gives you the ability to coast and cruise, just like the single-speed you grew up on! No matter which you choose to ride, the standard front brake guarantees you can stop either way.

Our Pure City Classic is one smooth glass of class. Designed to effortlessly take you from Point A to Point B, it's ready to quench your thirst for riding, and give you a nice little buzzy feeling at the same time. - Custom tig-welded high-tensile steel frame - Stylish upright feel with riser style bars - Fast-rolling 700c x 35mm tires - Quick shifting 8-speed gearing - Powerful dual-pivot brakes front and rear - Smooth city cruising with a vintage flair - Includes rear rack and fenders

With its sweeping curves, the Pure City Step-Through has the classic look of a cobblestone street with a smooth modern feel. Whether you're headed uptown, downtown, or just around the corner, if you're on this bike, you'll always be taking the scenic route! Speeds to meet your needs We designed these bikes to thrive in whatever city you call home. Because not every city is created equally, we built two different gearing options so you can pick that set-up that's right for you. The 3-speed gives you a small range of gears to cycle through and the internal hub is unmatched for ease of use and creating a clean, minimalist look. The 8-speed gives you a wider range of gears to tackle tough hills and haul heavier loads. - Wider range of gears for taming hilly cities or hauling heavy loads. - Higher top speed before "spinning out". - Cheaper to own, repair, and replace.

With its sweeping curves, the Pure City Step-Through has the classic look of a cobblestone street with a smooth modern feel. Whether you're headed uptown, downtown, or just around the corner, if you're on this bike, you'll always be taking the scenic route! Speeds to meet your needs We designed these bikes to thrive in whatever city you call home. Because not every city is created equally, we built two different gearing options so you can pick that set-up that's right for you. The 3-speed gives you a small range of gears to cycle through and the internal hub is unmatched for ease of use and creating a clean, minimalist look. The 8-speed gives you a wider range of gears to tackle tough hills and haul heavier loads. - Wider range of gears for taming hilly cities or hauling heavy loads. - Higher top speed before "spinning out". - Cheaper to own, repair, and replace.

Hybrid doesn't do it justice. When we sat down to engineer our urban commuter, we wanted to do something different. Something fast. Something fun. And, most importantly, something people would want to ride. And isn't a Hybrid. It's an Urban Assault bike. And it's a blast. Slip through your city like a shadow. Subtle, stylish, and sporty – your perfect urban assault vehicle is right here. - 8 speeds to conquer your city's toughest streets. - Disc brakes for awesome all-weather stopping power. - Dual chainguard keeps your chain in place over the roughest roads. - WTB Slick 700x32c for a smooth roll and snappy handling. - Rack and fender compatible so you can haul it all and keep yourself dry.

Our Pure City Classic is one smooth glass of class. Designed to effortlessly take you from Point A to Point B, it's ready to quench your thirst for riding, and give you a nice little buzzy feeling at the same time. - Custom tig-welded high-tensile steel frame - Stylish upright feel with riser style bars - Fast-rolling 700c x 35mm tires - Durable internally geared 3-speed shifting - Powerful dual-pivot brakes front and rear - Smooth city cruising with a vintage flair - Includes rear rack and fenders

With its sweeping curves, the Pure City Step-Through has the classic look of a cobblestone street with a smooth modern feel. Whether you're headed uptown, downtown, or just around the corner, if you're on this bike, you'll always be taking the scenic route! Speeds to meet your needs We designed these bikes to thrive in whatever city you call home. Because not every city is created equally, we built two different gearing options so you can pick that set-up that’s right for you. The 3-speed gives you a small range of gears to cycle through and the internal hub is unmatched for ease of use and creating a clean, minimalist look. The 8-speed gives you a wider range of gears to tackle tough hills and haul heavier loads. - Internal hub for ease of use, a minimalist look, and low maintenance. - Shift without pedaling, ideal for cities or stop-and-go riding. - Easier to adjust and more reliable than a derailleur.

With its sweeping curves, the Pure City Step-Through has the classic look of a cobblestone street with a smooth modern feel. Whether you're headed uptown, downtown, or just around the corner, if you're on this bike, you'll always be taking the scenic route! Speeds to meet your needs We designed these bikes to thrive in whatever city you call home. Because not every city is created equally, we built two different gearing options so you can pick that set-up that’s right for you. The 3-speed gives you a small range of gears to cycle through and the internal hub is unmatched for ease of use and creating a clean, minimalist look. The 8-speed gives you a wider range of gears to tackle tough hills and haul heavier loads. - Internal hub for ease of use, a minimalist look, and low maintenance. - Shift without pedaling, ideal for cities or stop-and-go riding. - Easier to adjust and more reliable than a derailleur.

The Ritchey ride that's renowned worldwide. The same ride quality Road Logic is sought after, with updated braking and clearance. - Ritchey triple-butted Logic tubing - Full carbon noise-damping straight steerer fork - Classic road-racing geometry - Tire Clearance: 30c - Dropout: QR - Top Tube Length (Effective): 532 - Frame Type: Rigid - Fork Type: Rigid - Brake Type: Disc

Many Ritchey-sponsored mountain bike champions were also cyclocross champions—Thomas Frischknecht, Henrik Djernis and Ruthie Matthes, to name a few. And though they were paid to race Ritchey mountain bikes, they often wanted a Ritchey cyclocross bike to race in the winter. This ultimately resulted in another iconic Ritchey model—the Swiss Cross. Now the Swiss Cross is back, and better than ever. We started with the same forged-and-machined integrated head tube design found on the P-29er—80 grams lighter than a standard 1-1/8" head tube and just as strong—a design which also provides much-needed shouldering room at the head tube. Tubing is an all-new triple-butted, heat treated steel designed to Tom's specifications for a classically lightweight, compliant, yet tough-as-nails frame. Geometry has been updated to reflect what 'cross riders want: race-ready handling and responsiveness that's still versatile enough to serve as a capable all-around rough road/trail bike. Tire clearance? Plenty. The Swiss Cross is designed with 'cross racing in mind, after all. But with two bottle cage mounts, the Swiss Cross is perfect for long mixed rides in the off-season. - Painted-to-match Ritchey WCS Cross fork and WCS integrated headset included - Bottom Bracket: 68mm English threaded - Front Derailleur Clamp: 28.6mm (Caution: Front derailleur clamp MAX torque of 2.5Nm) - Headset: WCS integrated drop-in 41.8 (included) - 130mm rear spacing - Weight: 1941g / 4.28lbs (55cm, frame only) - Sold as frameset only

The new Ritchey Road Logic Disc delivers the same amazing ride experience that the bike is known for but adds the stopping power and control of disc brakes. Steeped with more than 40 years of frame-building heritage, innovation, exploration, and lots of riding, the classic lines of this beautiful steel frame and carbon fiber fork unite with modern building techniques and proven materials to deliver a contemporary bicycle that’s wonderfully comfortable for long days in the saddle, nimble and stiff enough to win the sprint for that sign, and adequately adaptable to endure roads that might lack proper pavement. The frame is built with a heat-treated and triple-butted proprietary Ritchey Logic tube set and features a straight headtube and aggressively short-butted sections optimized for TIG welding that save weight and improve ride quality. The tried and true specs on the frame remain unchanged but now sport a redesigned chainstay for flat-mount disc brake compatibility, thru-axles in the front and rear, and a new fork designed specifically for the Road Logic Disc. - Material: heat-treated, triple-butted Ritchey Logic steel tubing—TIG welded - Ultra-light forged and machined straight 1-1/8" headtube - WCS headset included (upper IS42/28.6 - 16mm stack height | lower IS42/30) - 142mm spacing (12mm alloy thru-axle included) - Replaceable stainless-steel derailleur hanger - 27.2mm seat tube with integrated seat collar (max torque setting: 6Nm) - Front derailleur clamp size: 28.6mm (max torque setting: 2.5Nm) - not included - Bottom bracket: 68mm - English threaded - Can accommodate 1X or 2X chainrings - Crankset min/max ring size - single: 36 to 50t / double: 46/30t to 53/39t - External cable routing - Bottle mounts: 2 - Ritchey WCS Carbon Disc Road Fork included

Possibly the most iconic frame associated with Ritchey, the Swiss Cross draws its name from early factory rider, cyclocross, and mountain bike legend Thomas Frischknecht. The first iteration of the Swiss Cross was a no-holds-barred race machine designed for one thing: ripping through dirt like no other. Captained to numerous victories under Frischi, the Swiss Cross went on to become one of the most revered frames of the Ritchey offering. Twenty-five years later, the Swiss Cross is still a staple of the Ritchey fleet—now featuring modern standards such as 12mm thru-axles, flat-mount brakes, and higher-volume tire clearance. Yet one thing has remained unchanged: it is still a no-holds-barred race-ready dirt ripper. Whether it's leading the charge on bell lap or ticking off the grueling miles of a gravel grinder, the new Swiss Cross is more than capable of tackling it all. - Material: heat-treated, triple-butted Ritchey Logic steel tubing - TIG welded - Ultra-light forged and machined straight 1-1/8" headtube - WCS headset included (IS42/28.6|IS42/30) - 142mm spacing (12mm alloy thru-axle included) - Replaceable stainless-steel derailleur hanger - 27.2mm seat tube with integrated seat collar (max torque setting: 6Nm) - Front derailleur clamp size: 28.6mm (max torque setting: 2.5Nm) - not included - Bottom bracket: 68mm - English threaded - Can accommodate 1X or 2X chainrings - Crankset min/max ring size - single: 36 to 46t / double: 46/30t to 50/34t - External cable routing - Bottle mounts: 2 - Ritchey WCS Carbon Cross Disc Fork included

The same Ritchey ride quality you demand that's ready to ride where ever you go—whether on your local loop or up Alp d'Hueze—without performance sacrifice. - Ritchey triple-butted Logic tubing - Clears 30c tires - Full carbon noise-damping straight steerer fork - Proprietary coupling system doesn't require special tools or effect ride quality - Dropout: QR - Top Tube Length (Effective): 536 - Frame Type: Rigid - Fork Type: Rigid - Brake Type: Disc

The Serfas Dart represents affordable entry into the e-bike market while offering plentiful power, range, and comfort. - Pedal Assist 20mph - Throttle 20mph (Class 2) - Motor: 350W Nominal, 500W Peak, Brushless, Rear Hub Motor - Pedal Assist: 5 Levels - Range: 30 Miles - Battery: 36V Sustained, 11.6Ah Samsung 417.6Wh - Frame: Double-Butted 6061 Heat-Treated Aluminum Alloy - Tires: Kenda Kwick Seven.5 Sport 27.5 x 2.20 KS E-Bike 50 - Handlebar: Aluminum, 31.8mm 15 Degree Sweptback - Saddle: Serfas City Bike 300 - Brake: Tektro MD-M280 180mm Mechanical Disc Brake - Front Hub: Novatec 36H Disc, Nutted - Rim: Double Wall 36H Front and Rear, Disc Only - Shifter: Shimano 7S Altus Rapidfire, Shimano 7S Altus Rear Derailleur

The Serfas Dart represents affordable entry into the e-bike market while offering plentiful power, range, and comfort. - Pedal Assist 20mph - Throttle 20mph (Class 2) - Motor: 350W Nominal, 500W Peak, Brushless, Rear Hub Motor - Pedal Assist: 5 Levels - Range: 30 Miles - Battery: 36V Sustained, 11.6Ah Samsung 417.6Wh - Frame: Double-Butted 6061 Heat-Treated Aluminum Alloy - Tires: Kenda Kwick Seven.5 Sport 27.5 x 2.20 KS E-Bike 50 - Handlebar: Aluminum, 31.8mm 15 Degree Sweptback - Saddle: Serfas City Bike 300 - Brake: Tektro MD-M280 180mm Mechanical Disc Brake - Front Hub: Novatec 36H Disc, Nutted - Rim: Double Wall 36H Front and Rear, Disc Only - Shifter: Shimano 7S Altus Rapidfire, Shimano 7S Altus Rear Derailleur